Psst… do you want to know what really happened at your last event? Not what the team said. Not what the client politely smiled through. We’re talking about the actual thoughts – the eye-rolls and the bits they secretly loved but didn’t admit.
Here’s the truth: people talk. If you don’t ask them directly, they’ll whisper it elsewhere: in DMs, in Slack chats, in that awkward follow-up call.
That’s where event survey software steps in. It’s like reading minds… except it’s real feedback from the people who were actually there.
And the best part? You don’t need spreadsheets or messy tools to get it. We have a survey tool that handles everything from awkward silence to standing ovations. And we’re breaking it all down for you.
Let’s talk about what event survey software does, who needs it, and why SurveyLab is the only name you’ll remember by the end of this.
Ready for the receipts? Let’s go.
What is event survey software and who needs it?
Event survey software helps you ask the right people the right questions at the right moment.
You use it to collect feedback before, during, or after an event. That could be a conference, a virtual workshop, a team offsite, or even a small client meeting. Wherever there are participants, there are opinions, and this tool helps you capture them without wasting time.
So what does it really do?
Here’s what a simple survey tool lets you do:
- Ask multiple choice or open-ended questions
- Use survey templates to move fast
- Share surveys through links, QR codes, or inside your presentations
- Track responses as they come in, live
- Pull real data you can use to improve your future events
You can run it across multiple events without starting over. You can spot what’s working and what isn’t before anyone tells you in a public review.
Who uses tools like this?
People who care about what their audience thinks. That includes:
- Event teams
- HR managers tracking employee experience
- Marketing and CX teams working on customer experience
- Anyone running virtual events, live sessions, or internal training
They use it to check attendee satisfaction and improve how they deliver information. You get real answers, not just polite nods.
Why it matters now
People are tired of surveys. If you don’t ask smart questions in the right format, they’ll stop answering. But when you make it easy (one click, short form, clear ask), you get what you need.
You can track Net Promoter Score, spot low engagement, and see which sessions hit the mark. And you can analyze results fast without needing a data team.
Pre-event surveys: setting up for success
What do people expect from your event? You won’t know until you ask. That’s where pre-event surveys come in.
A short, well-timed survey helps you collect feedback before the event even starts. You can use it to check what your participants want from the sessions, which presenters interest them most, or what question types they’re most likely to respond to.
Start with simple formats:
– Multiple choice to track common preferences
– Open questions to let people explain in their own words
This mix helps you identify areas worth changing before it’s too late to fix them.
Use SurveyLab to make it easier
SurveyLab gives you what you need to move fast and stay organized. You can:
- Create pre-event surveys in minutes using ready-made survey templates
- Add your branding (logo, colors, fonts, custom links, you name it)
- Use logic flows to match the right questions to the right users
- Share the survey via email, link, or embedded form
Your team can access results live and spot trends as answers come in. This helps you avoid survey fatigue later when your attendees already feel heard.
Why pre-event surveys matter
They give you invaluable input.
You learn what people care about, where interest is low, and which sessions may need a second look. It’s a simple way to improve participation and make the event more useful for everyone.
And when the time comes to analyze your results? SurveyLab’s built-in analytics helps you see patterns and prepare better future events.
During-event surveys: real-time feedback that guides
Once the event begins, things move fast. You can’t wait until it’s over to find out what worked.
During-event surveys help you read the room while people are still in it, no matter if you’re running a virtual session or an in person talk.
Keep it short and live
Use a quick survey to check how the audience feels halfway through a presentation. A short poll. A single question. Even a one click answer.
You get fast feedback without interrupting the flow and respondents stay engaged because it’s easy.
Great moments to ask:
- After a session, before the next one starts
- While switching presenters
- During longer events to avoid drop-off
This helps you spot issues early and make small changes during the day, not after it’s too late.
Track what matters in the moment
With SurveyLab, you can:
- Share live surveys across devices: mobile, tablet, laptop
- Group responses by customer experience segment or ticket type
- View real time insights while people are still answering
- Catch patterns that show low interest or low energy
This gives you important information for quick decisions. You might move a Q&A session earlier. You might cut a session that isn’t landing. You might give your presenters a heads-up with real numbers, not guesses.
Don’t wait for the recap
During-event feedback isn’t about statistics but making smart moves while people are still with you.
You see what’s working. You act fast. And your business comes across as responsive and sharp.
Later, you can still do a full analysis. But in the moment, real answers help you fix what’s broken or double down on what’s good.
Post-event feedback surveys: what worked and what didn’t
The event is over but your work isn’t. Now’s the time to ask what people really thought.
Post-event surveys help you collect customer feedback while the experience is still fresh. You can see what landed well and where your next event needs work.
Here’s an example email you could send with a post event feedback survey link:
Send it right away
Timing matters. Send your feedback form as soon as the last session ends, not days later. People forget fast.
Ask things like:
- How satisfied were you with the event?
- What would you change next time?
- Would you recommend this event to a colleague? (Net Promoter Score)
Check out the questions you shouldn’t skip in your post event feedback surveys.
These simple questions give you direct answers. You can then track how people feel across different sessions or audience types.
Look for patterns, not just numbers
SurveyLab helps you do more than read individual replies. Its analytics dashboard shows:
- Trends across multiple events
- Score breakdowns by attendee type
- Which areas saw high or low satisfaction
- Where you saw the biggest drops in completion rate
You don’t have to dig through spreadsheets to make sense of the data. You can spot where the improvement needs to happen fast.
Use the data, don’t file it away
A post-event survey isn’t the end. It’s your start for doing better next time.
Share the insights with your team. Talk about weak spots. Apply the results to your next round of planning. With the right input and smart tips, every event moves a step forward.
Why SurveyLab is the best tool for your event’s online surveys
You don’t need extra software. You don’t need coding skills. You just need a browser and a tool that actually works when the pressure’s on.
That’s where SurveyLab stands out.
Built for events, not just data collection
SurveyLab isn’t a generic form builder with a few survey features bolted on. It’s a full platform made to support real event workflows, from registration to follow-up. You can create online forms for sign-ups, gather quick input mid-session, and run smart feedback loops after everything wraps.
Whether it’s a product launch or internal training, our solution helps you handle it without slowing your team down.
Trusted by users who need results, not friction
Over 85,000 users trust SurveyLab because it holds up. The platform has served over 7 million surveys and tests, with 99.997% uptime. That means your form loads when someone clicks. Your responses don’t get lost. Your data doesn’t disappear. You stay in control, from setup to analysis.
Smart features that don’t get in your way are one click away
What makes the difference?
- Automatic data checks so you don’t collect junk
- Team access for shared workspaces
- Slack or email alerts for new responses
- Accessible surveys that work for everyone
- Custom domains and branding that match your event look
- API and integrations for connecting to your tools
- Support for video, graphics, and multi-language content
No matter if your team wants automation or just clean data export, it’s all there. You don’t need to piece it together yourself.
Start fast and adjust faster
SurveyLab gives you the structure you need to create, test, share, and track without wasting time.
It works for virtual events, in person sessions, and everything in between.
If your event depends on fast input and clear customer feedback, this is the tool that keeps up.
Start with a free trial, test the features, and see what fits. Trust us, event surveys have never been easier to create.