It is said, that you can’t manage if you can’t measure effects of your actions. Organizations all over the world are looking for the ideal question / measure, that will allow to gauge and predict customer loyalty. The result is a specific “arms race” that leads to a new question. Which metric and question is the best one? To find an answer we compared three different frameworks – CSAT, NPS, CES.
SurveyLab 8.4 is ready and so are cool new features for online questionnaires, surveys, and forms. In this system update we have focused on improvements requested by the customers that use SurveyLab to create online forms.
We are happy to announce new version (5.1) of SurveyLab online surveys tool. This time changes mostly concern integration and survey reports improvements.
The importance of satisfaction is often underestimated, but satisfied customers and employees often determine market success of the company. Satisfied customers are often less price-sensitive, more willing to buy and recommend your products or services to other customers.
For all our users that use NPS (Net Promoter Score) to measure customer loyalty we prepared new functionality that simplifies and automates this process.
With SurveyLab you will be able to quickly create a professional survey, questionnaire, test or online form. Each day we are serving thousands of online surveys for our customers on different continents and markets.
NPS (Net Promoter Score) is gaining more and more attention. Organizations more often start to measure customer loyalty with NPS instead of satisfaction.