SurveyLab blog

Website intercept surveys in form of widgets, pop-up windows, and questionnaires for website visitors come back! They’re one of the best ways to get insight from your website viewers and collect Voice of the Customer. You may find it hard to believe if you still remember the old and ugly, intrusive pop-ups that made it impossible to navigate through a website. However, the range of possibilities available now for gathering data from your website viewers is far more diverse and user-friendly and their benefits are numerous. Find out why they’re a great idea! 

Net Promoter Score (NPS) is one of the most popular methods of testing customer satisfaction, however, it’s still far from perfect. Before you start with your NPS, find out all about its limitations.

This is the most convenient way to run satisfaction surveys, which additionally gives us real-time feedback and reports … It’s a state of the art tool suitable for the requirements of the 21st century!

We work every day to make SurveyLab a better tool for you and your organization. We want our online survey software to better support your work and your research projects. We have just made next step on our way for perfect survey software. We are happy to give you new system version, this time labeled with number 9.1. Among many changes, you will find a new user management module and better teamwork features.

Best time for sending newsletters? Optimal article length? Acceptable unsubscription rate? How to research subscribers’ preferences? Don’t look for ready-to-go solutions. Remember to think over the most important things: the aim, function and situation in which your message will be received. Today we’re bringing you a piece of advice and practical approach to email marketing from our partner SALESmanago.

So you’ve done the Net Promoter Score (NPS) everyone is talking about. You’ve got your score and know how many of your customers are Promoters or Detractors. Great! What’s next? You’re probably wondering what the number actually means and how to use it. Start by asking yourself these three questions.

Consumer behavior evolves constantly in order to adapt to the changing purchase possibilities. ROPO: Research Online, Purchase Offline is one of the tendencies we’re now dealing with ever more frequently. 88% of smartphone owners use them to search for information and reviews of products – sometimes even while at the store. Do you know how this affects your business and have you ever considered using it to your advantage?

Net Promoter Score (NPS) is a popular customer loyalty measurement methodology. Recently, not without a cause, it’s become very popular among marketing and sales professionals. The methodology assumes that in order to conduct an effective study of customer loyalty it’s enough to ask just this one question :

SurveyLab 8.13 is now available along with the first set of updates this year. New features include CSI metrics and a bunch of useful changes.

Do you know that customers satisfied with your service won’t necessarily return to you? The correlation between customer satisfaction and loyalty is not as straightforward as it may seem.

In the case of survey based research, it’s not just about WHAT you want to ask. It’s also as much about HOW you formulate your questions. Otherwise, you might end up with data that is false or of poor quality. Good questions are clear and they don’t raise any doubts at the time of completing the questionnaire. Bad questions may include answer suggestions or they can even make it impossible to give a truthful answer and as a result they are discouraging. What kinds of questions should you avoid?

Thanks to online surveys it was possible for us to reach the intended indicators and aquire EU funding.